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Apollo and Venus Drink Beer

By Jeff Trexler on June 7, 2009 10:38 PM | | | Comments (6)

You don't have to understand Russian to understand what's going on in these Russian PSAs aimed, respectively, and male and female beer drinkers. Each starts with a archetypical beer commercial scene celebrating the pleasure of having a beer with one's friends . . . then the ad uses a Greek statue to illustrate the effects of beer drinking on one's body. The ads are part of the Russian "Be careful" PSA series, which you can see on the invaluable adme.ru, which actually has a dedicated social ad section.

It would be interesting to see the reaction to these ads in the U.S.

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6 Comments

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